The Business Marketing team provides value add by:
Defining, implementing and/or maintaining strategies for cross-divisional business growth, and sets up an overall roadmap of products and solutions of all assigned divisions.
Observing the markets, collecting, analyzing and evaluating information, and identifying opportunities for business in the regions.
Deciding the pricing strategy and ensures that related standards and guidelines are adhered in all assigned divisions.
Leading negotiations of contracts and package deals with OEM, EMS and Distributors, and coordinating the involved divisions.
Building relations to key stakeholder and influencers and initiates measures to increase visibility of VISHAY in the market.
Supporting product or market related growth & profit strategies, and support road-mapping for product's lifecycles.
Ensuring proper administration and reporting of all marketing activities and marketing processes, utilizing the respective systems.
A job at this level:
Applies professional function-specific know how, methods, tools and principles on a range of functional subjects.
Monitors, analyzes and evaluates trends and developments to better coordinate activities or measures planned
Provides information or consultancy about significant principles and standards of cooperation.
Plans and coordinates activities, in assigned local projects or workstreams or for products or investments assigned, together with management involved or affected.
Coordinates cross-functional resources, manages activities, evaluates milestone achievements and initiates final acceptance.
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